Transfer-proof Non-drying Lasts up to 8hrs Non-sticky Highly pigmented Talc-free.PLUM MATTE IN HEAVEN LIQUID LIPSTICK is matte, smudge-proof yet non-drying - truly made (or matte ) in heaven! HIGHLY PIGMENTED SHADES, handpicked to suit all Indian skin tones. MADE WITH LOVE: No Talc | No Parabens | No Phthalates | 100% Vegan & Cruelty Free